The Shiba Inu community is buzzing! In a recent event, a staggering 103,270,223 SHIB tokens were sent to a dead wallet, effectively removing them from circulation. This significant burn was executed in a single transaction within nine hours, igniting excitement among SHIB enthusiasts. But who’s behind this massive burn, and what does it mean for the future of Shiba Inu?
The Mystery Burner Revealed: Bigger Entertainment Takes the Lead
The @shibburn Twitter account initially reported the massive burn, and the crypto community quickly sought answers. It turns out that Steven Cooper, the founder of Bigger Entertainment, stepped forward to claim responsibility. But who is Steven Cooper, and what does Bigger Entertainment do?
Bigger Entertainment is a unique cryptocurrency-focused record label. They dedicate 20% of artist royalties to purchasing and burning SHIB tokens. Their commitment extends beyond music, as they also offer NFTs, merchandise, and concert tickets, with a portion of the proceeds also going towards SHIB burns. This innovative approach combines entertainment with community-driven tokenomics.
“This was us at https://t.co/qAZCxRSOss Learn how our company is contributing to the #shib burns using music playlists, merch, nfts, games, burn parties, and more.” – Steven Cooper (@iamstevencooper) January 8, 2022
Bigger Entertainment’s Burning History
Bigger Entertainment launched its SHIB token burn campaign in October 2021 and has burned approximately one billion SHIB tokens, in addition to the recent 103.2 million. This consistent effort showcases their dedication to reducing the circulating supply of Shiba Inu.
The Impact of Burns: Millions Vanished
Etherscan data reveals that approximately 150 million SHIB tokens have been destroyed in the last five days. To date, a total of 410.3 trillion SHIB tokens have been burned, representing a remarkable 41.03007% of the initial total supply of one quadrillion. This substantial reduction in supply aims to increase the scarcity and potential value of the remaining SHIB tokens.
Here’s a quick recap of the key figures:
- Tokens Burned in Last 5 Days: ~150 million SHIB
- Total Tokens Burned: 410.3 Trillion SHIB
- Percentage of Total Supply Burned: 41.03007%

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What Does This Mean for SHIB?
Token burning is a common practice in the cryptocurrency world, designed to reduce the circulating supply of a token, potentially increasing its value through scarcity. While burning tokens doesn’t guarantee price increases, it can positively impact market sentiment and investor confidence.
The Shiba Inu community has actively supported burning initiatives, viewing them as a crucial step in the long-term success of the project. Bigger Entertainment’s commitment adds a unique dimension to these efforts, leveraging the power of entertainment to contribute to the SHIB ecosystem.
In Conclusion: A Community-Driven Burn
The recent SHIB token burn, spearheaded by Bigger Entertainment, highlights the power of community-driven initiatives in the cryptocurrency space. By strategically reducing the circulating supply, these burns aim to enhance the value and sustainability of Shiba Inu. As the SHIB community continues to innovate and support burning efforts, the future looks bright for this popular meme coin.
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